#012: How to Use Price Anchoring to Eliminate Sticker Shock And Negotiate Smarter

Today, I’m going to share how to address the, “What is The Cost Question,” early on in the customer buying journey. This question comes up..

#011: The Sales FlyWheel: How it Leads to Exponential Scale And Competitive Advantage

The primary reason our framework has successfully scaled many sales orgs from founder led to full out salesforce, is because our processes..

#010: How To Change a Prospects Mind From Maybe To Yes

#009: A simple framework to find buyers and eliminate window shoppers.

If you butcher the discovery call the deal is almost guaranteed to stall, or ghost at some point in the sales process — usually at the...

#008: Use These 5 Levers to Negotiate And Close More Business

The problem I see is founders are willing to move forward with almost any terms in order to just close the deal and get the revenue...

#007 How to Address And Overcome Buying Objections

I’ve listened to many calls where the prospect is literally telling the founder what needs to be done in order for them to move forward, and

#006 Learn These 6 Game Changing Principles And You Will Close Consistently

The six principles I'm about to show you, if implemented correctly are guaranteed to drastically increase your sales and transform your play

#005 Learn And Master The Mental Game of Selling

There are rules created by humans, and rules created by the universe. The difference between the two is the latter doesn’t bend, it doesn't

#004 Mastering The Demo: The Fastest Way to Win Deals

One of the most underrated parts of the sales process is the demo. Throwing s**t against the wall and seeing what sticks, hoping one of...

#003 Creating a Killer Offer That'll Cut Your Sales Cycle in Half

In the startup game, speed can make or break a company. Scaling too quickly can lead to a slew of problems, including burning through a

#002: Why You Should Always Sell Before You Build (with sales framework included)

#001: The Number One Reason Deals Don’t Close (and how to fix it)

Today, I’m going to share the number one reason deals fail to close, what the primary culprit is, and how to fix it permanently.